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Clearing the PR Pollution that Clouds Climate Science

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Richard Littlemore

Richard spent 20 years in daily newspapers (the Ottawa Citizen, the Winnipeg Tribune, the Vancouver Sun), before turning his hand in 1995 to freelance journalism and public affairs. He wrote the David Suzuki Foundation’s first public information package on climate change in 1996, was vice-chair of the Greater Vancouver Regional District's Air Quality Committee in 1996 and 1997 and sat as a delegate to the Canadian government's (failed) Kyoto Implementation Process from 1997 to 1999.

In addition to his DeSmog endeavours, Richard is a regular speech writer for many business and academic leaders and is a senior counsellor and the lead writer at James Hoggan and Associates.

Most importantly, he is a parent to three teenage boys who, like all children of their generation, deserve to inherit a world uncompromised by climate change.

Richard Littlemore has been trained by Al Gore as part of The Climate Project, an initiative designed to educate the public about climate change.

About the climate cover-up

About the climate cover-up

Democracy is utterly dependent upon an electorate that is accurately informed. In promoting climate change denial (and often denying their responsibility for doing so) industry has done more than endanger the environment. It has undermined democracy.

There is a vast difference between putting forth a point of view, honestly held, and intentionally sowing the seeds of confusion. Free speech does not include the right to deceive. Deception is not a point of view. And the right to disagree does not include a right to intentionally subvert the public awareness.

Although all public relations professionals are bound by a duty to not knowingly mislead the public, some have executed comprehensive campaigns of misinformation on behalf of industry clients on issues ranging from tobacco and asbestos to seat belts.

Lately, these fringe players have turned their efforts to creating confusion about climate change. This PR campaign could not be accomplished without the compliance of media as well as the assent and participation of leaders in government and business.

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Flickr Photos

Flickr Photos
Hoggan, Robertson, HarcourtJames Hoggan - ColourRichard LittlemoreJames Hoggan - Black and White

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