Communication Fail: Why the IPCC Must Do a Heck of a Lot Better in 2013
Regular readers know I’m pretty critical of the United Nations’ Intergovernmental Panel on Climate Change—particularly when it comes to how this expert body communicates climate science. Basically, my view is that any organization that holds a key climate meeting in Copenhagen in winter is pretty clueless about the politics and public perception of this issue. [See Correction Below.] But even worse is that IPCC has shown far too little investment in communication or public outreach (although lately that is beginning to change), and has handled crisis communication moments—like the Himalayan glaciers flap—terribly.
Now, before I get too many ticked off emails: I know the IPCC is the leading expert source for climate science assessments, and deservedly so. I know that the scientists who volunteer to work on its reports do a heroic job. I recognize and commend all of this. But it simply isn’t enough in this day and age—and it is in the communications sphere where the IPCC’s scientific excellence simply has not been matched.
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