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Clearing the PR Pollution that Clouds Climate Science

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Heartland Institute

This Year's Model

Climate science is not completely dependent on climate models. There are many threads of supporting evidence. Still, it is clear that climate models are telling us something important that we cannot afford to ignore. 

 


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Three Full-Page Whoppers from the Heartland Institute (Part Two)

The Heartland Institute has reared its hoary head again, this time fronting three full-page color ads in the Washington Post targeting lawmakers now debating the American Clean Energy and Security Act (ACES) on Capitol Hill.

As I mentioned in my last post, it is not often the denial machine resorts to something as clumsy as buying media exposure. This indicates just how desperate their oily funders are to avoid meaningful regulation of filthy fuels.

That they have managed to dodge this bullet for so long, illustrates just how brilliant Big Oil has been at precluding pesky laws for their dangerous product.

I promised in my last post to pull apart some of the knee-slappers and nose-stretchers in these full-page propaganda pieces and I will try not to disappoint. There is plenty to work with...


Read more: Three Full-Page Whoppers from the Heartland Institute (Part Two)

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Three Full-Page Whoppers from the Heartland Institute (Part One)

You can often judge progress by the reaction of those opposed to it. If that's true, we may finally be getting somewhere.

The notoriously unethical Heartland Institute is blowing a bundle of cash in an all-out effort to derail climate change legislation moving through Congress. The Heartland folks have never been overly encumbered by either ethics or accuracy and their latest effort is no exception.

Heartland is fronting three full-page ads in the Washington Post, transparently targeted at lawmakers now horse-trading over the draft American Clean Energy and Security Act (ACES).

So what does that kind of action cost? According the Washington Post website, close to $250,000. But that is pocket change for Big Oil and Big Coal, who stand to lose big if US climate policy moves into the 21st century.

 

The ads deadpan three hilariously audacious whoppers:

I’ll deal with the content of the full-page propaganda effort in a separate post but the first thing to note is the desperation of the tactics.

These are sophisticated players and such ham-handed lobbying techniques are typically a last resort in the public relations toolkit. This latest move illustrates just how isolated vested oil and coal interests have become in the climate change debate.


Read more: Three Full-Page Whoppers from the Heartland Institute (Part One)

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Denier Conference Readies for Round Three

Among the many conservative think tanks faithfully pushing the skeptic message in Washington, D.C., few are as prominent—or, should I say, infamous—as the Heartland Institute. The “independent” research and non-profit group has the dubious distinction of having organized the first major denier-palooza, the “International Conference on Climate Change,” last year. Despite a less than stellar showing, and an even more lukewarm follow-up in March, it’s hoping that the third time will be the charm.

The likes of Senator James Inhofe, Lord Christopher Monckton and Anthony Watts will be descending on the Washington Court Hotel this week to discuss the “widespread dissent to the asserted “consensus” on the causes, consequences, and proper responses to climate change.” Its ostensible purpose will be to “expose Congressional staff and journalists to leading scientists and economists in the nation’s capital” and demonstrate that “global warming is not a crisis and that immediate action to reduce emissions is not necessary”—which it calls the emerging consensus view of (the handful of) scientists outside the IPCC.


Read more: Denier Conference Readies for Round Three

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The Heartland Institute's Skeptic Handbook - Get Out the Shovel...

Most climate denial material is all over the map so it is a pleasant change to have a nice clear target.

I am talking about the "Skeptic’s Handbook" that the notorious Heartland Institute is helpfully printing 150,000 copies of for distribution across the US including 850 journalists, 26,000 schools, “19,000 leaders and politicians”.

The mass printing of this climate propaganda piece is being funded by an “anonymous donor”. It is odd that “someone” feels strongly enough to shell out that kind of money but also wants their identity concealed. We do know that the Heartland Institute has been bankrolled to the tune of $676,000 from ExxonMobil since 1998. Nuff said.

It is also interesting that this latest product of the denial machine is washing over the nation less than a month after the US government released their Climate Change Literacy brochure – cosigned by 13 federal agencies and 24 educational and scientific partners.

Membership in the supposed climate change conspiracy now includes such well known eco-freaks as the Department of Defense, the Department of the Interior and the US Forest Service.

The handbook itself is hilariously illogical. It coaches “skeptics” to avoid talking about the evidence of changing climate - for obvious reasons presumably. According to them, something may be heating things up, its just not carbon dioxide. Independent thinkers are instead counseled to follow these four cookbook points:

  • The greenhouse signature is missing
  • Ice Cores do not support carbon as a driver of climate change
  • Temperatures are not rising
  • Carbon dioxide is doing almost all the warming it can do.

All of these points are either entirely wrong or grossly misleading. Lets get out the shovel and start unloading this pile of manure.


Read more: The Heartland Institute's Skeptic Handbook - Get Out the Shovel...

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Paris Hilton and the End of the World

Britney Spears is a great artist. Paris Hilton is very talented.

It seems the yawning gulf between perception and reality has never been greater.

Truer still for how the public perceives climate science. A new poll shows that 41% of Americans now believe concerns around global warming are exaggerated -the highest level of skepticism in over a decade. 

This is a shocking figure given the latest scientific findings being reveled, even as we speak, at a gathering of 2,500 of the world’s leading researchers on climate change.

This chasm of opinion between the scientific community and the public shows how criminally irresponsible many in the mainstream media have been about portraying climate science, and how effective the misinformation campaign by the fossil fuel lobby has been in deceiving the average American.

Does public opinion even matter? In a voting (and shopping) society like ours, it is about the hottest commodity going. Right or wrong, any politician goes against it at their peril.

Perhaps Mark Twain said it best: “Its name is public opinion. It is held in reverence. It settles everything. Some think it is the voice of God.”


Read more: Paris Hilton and the End of the World

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About the climate cover-up

About the climate cover-up

Democracy is utterly dependent upon an electorate that is accurately informed. In promoting climate change denial (and often denying their responsibility for doing so) industry has done more than endanger the environment. It has undermined democracy.

There is a vast difference between putting forth a point of view, honestly held, and intentionally sowing the seeds of confusion. Free speech does not include the right to deceive. Deception is not a point of view. And the right to disagree does not include a right to intentionally subvert the public awareness.

Although all public relations professionals are bound by a duty to not knowingly mislead the public, some have executed comprehensive campaigns of misinformation on behalf of industry clients on issues ranging from tobacco and asbestos to seat belts.

Lately, these fringe players have turned their efforts to creating confusion about climate change. This PR campaign could not be accomplished without the compliance of media as well as the assent and participation of leaders in government and business.

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